HOW DOES LIGHT AFFECT YOUR
SLEEP?
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| Liberty Floor Lamp |
|
Did you know that better lighting in your customer's home
and office will help them sleep better at night? A good
night’s sleep makes for a more productive and active day
,
not to mention happier customers. Sleeping well keeps
our memories sharp and our bodies in balance.
Mariana Figueiro, associate professor at the Lighting Research
Center of Rensselaer Polytechnic Institute in Troy, NY says, “as we
lead more sedentary lives (at our desks, computers and in front of
the TV) surrounded by dim indoor lighting, rather than outdoors in
natural light, the quality of our sleep can be negatively impacted.
Light quantity and quality impacts our circadian rhythms.” Circadian rhythm is our internal, 24.2 hour cycle of
biochemical, physiological and behavioral processes... and every
living thing has one!)
Remind your customers that keeping their circadian rhythm in
balance with proper lighting is key
to peaceful slumber. Research has proven that a higher level of lighting during the day
with reduced lighting at night is important for a good night's rest.
A study was conducted with elderly patients with sleep disturbances
and
ADRD (Alzheimer's disease and related dementias),
who typically are exposed to less natural and artificial light
throughout the day. The results showed that when exposed to brighter
light during daytime hours and less during the evening, these
individuals slept better and were less agitated.
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| Antique White Liberty |
|
If one can't spend more time
outdoors, then more
lighting should be placed throughout the house and office. Careful
consideration should be given to the type of lighting you recommend
and
its placement to keep one's circadian rhythm in sync.
Effective lighting should surround
you... Ceiling
lights are good
for general lighting.
Table and floor lamps are important for
both task and overall light, while
accent lamps create a
desired ambiance
and contribute
to the character of the room.
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| Waterstone Glass Accent Lamp |
Help your customers choose lamps wisely, not
only based on design but also function and
level
of illumination; because
light, or the lack thereof, plays an enormous role in the regulation
of our cycles, especially our sleep cycle. Customers will be
thanking you for an improved quality of life as well as returning to purchase brighter
bulbs!!
Here's
to a healthy and beautifully lit home or office... a better night’s
sleep and more cheerful customers this holiday season!
